Your Brand Voice is your company's unique personality in writing. It’s the tone, style, and vocabulary that make your content instantly recognizable. In Yolando, defining your Brand Voice is the key to generating content that sounds genuinely like you.

How Yolando Uses Brand Voice

Think of your Brand Voice profile as a personality guide for content generation. Whenever you use Yolando to generate articles, outlines, or social posts, your defined Brand Voice automatically shapes the tone, phrasing, and word choice.

Your Brand Voice is layered with samples from your own website, creating a proprietary engine that produces ready-to-publish content with minimal editing required.

Important: You must set up at least one Brand Voice before you can generate any content in Yolando.

How to Set Up Your Brand Voice

Yolando automates the heavy lifting by analyzing your website. Your main task is to review and refine the AI-generated profile to ensure it's a perfect match.

1. Navigate to Brand Voice
   Go to Knowledge Base > Brand Voice and click Create Brand Voice.
   
   

2. Generate the Brand Voice
   Enter your primary domain (e.g., yourcompany.com). Yolando will automatically scan your website and generate a detailed Brand Voice profile.
   
   

3. Review and Refine
   This is the most critical step. Carefully review the automatically generated attributes, tone, and style guide. Make any adjustments needed to ensure the profile is perfectly accurate.

   💡 Why this is crucial: The quality and authenticity of all AI-generated content depend directly on how well this profile reflects your brand. A well-tuned Brand Voice is your lever for high-quality output.

   
   

4. Save Your Changes
   Click Save Changes. Your Brand Voice is now active and will be used for all future content generation. You can return to edit or refine it at any time.

Sections Included in the Brand Voice

The following sections and fields will be automatically generated by Yolando, but you should be prepared to review and ensure they are aligned to your brand. Content generation will rely on the guidelines and guardrails in your brand voice.

In each of the brand voice sections, you can include spcecific details on what to include and what to avoid saying.

Creating and Using Multiple Brand Voices

Your brand might not speak with a single voice. You can create multiple Brand Voice profiles in Yolando to tailor your content for different audiences, products, or channels.

When to Use Multiple Voices:

• Different Audiences: You communicate differently with consumers (B2C) than you do with businesses (B2B).

• Multiple Industries: Your value proposition and messaging change for the different industries you serve.

• Marketplace Models: You have distinct messaging for buyers versus sellers on your platform.

• Varying Formats: Your blog posts have a different tone than your technical documentation or social media updates.

How it Works:

When you generate content or act on a Recommendation, you can select which Brand Voice to apply. This ensures every piece of content is perfectly matched to its intended purpose and audience.

To create an additional voice, simply return to Knowledge Base > Brand Voice and click Create Brand Voice again.